PRACTICAL SOFTWARE RECOMMENDATIONS
Find the right tools
for your small business.
Compare your options. Understand the tradeoffs. Choose what fits the way you work.
Accounting, marketing, websites, and everyday work, explained for owners doing it themselves.
Help me get startedI’m looking for a toolFIND WHAT YOU NEED
A few familiar starting points.
Already have a tool in mind?
See who it suits and what to check.
An accounting platform to consider when you need a more complete view of your business finances.
Another option to explore for a small business’s invoicing and accounting setup.
A website platform to explore for presenting your services, work, and contact information.
An email platform to consider when your audience and content are central to your business.
A design tool to explore for social graphics, presentations, and everyday marketing materials.
A board-based tool to consider for organizing projects and keeping track of next steps.
46 tools. Eight categories.
Explore the full directory to find options for your business.
A starting shortlist. Check each platform’s current plans and features before choosing.
START WITH THE QUESTION
Do you actually
need QuickBooks?
When you work for yourself, your accounting setup should fit the business you have. Here’s how to think through what you need.
Read the guideWhat do you need
the tool to do?
- Send invoices?
- Track income and expenses?
- Work with your bookkeeper?
A LITTLE LESS GUESSWORK
Make the next decision easier.
QUESTIONWhat’s worth paying for?01
Do freelancers need QuickBooks?
Choose an accounting setup that fits how you work.
Read guideONLINE.Keep the setup simple.02
What does a simple business website need?
Focus on the pages and features that help clients choose you.
Read guideTOOLBOX.A more manageable business.03
A simple tool setup for a one-person business
Cover the essentials without collecting subscriptions.
Read guideCHOOSING BETWEEN TWO?
Put the options side by side.
WHY THE BIZ LIST
You don’t need every tool.
You need the right few.
We look at who a tool suits, where it falls short, and when a simpler option makes more sense. So you can spend less time comparing and more time running your business.
How we choose our recommendations